Data removal service comparison

DeleteMe vs Incogni

Compare who each service is best for, what to verify before paying, and when manual data broker opt-outs may still be enough.

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Quick take

DeleteMe is usually worth considering when people who want an established US-focused service with family add-ons and a long operating history. Incogni is usually worth considering when users who want broad automated coverage, family plans, and multiple email/address/phone variations handled in one account. The right choice depends less on brand name and more on whether the service covers the exact broker sites where your profile appears.

For many people, the best first step is still manual opt-out work on the highest-visibility people-search sites. A paid service becomes more attractive when you have many duplicate listings, family members to protect, or recurring exposure that you do not want to re-check every quarter.

Comparison table

Factor	DeleteMe	Incogni
Starting price	Check current pricing	From $15.98/month or $95.88/year for Standard
Coverage	Major data brokers; coverage varies by plan	420+ data broker sites, with Unlimited extending to 3,000+ other websites
Monitoring	Automated listing removal, dashboard status, and privacy reports	Re-removes data if it comes back
Family support	Singles, couples, and family plans listed	Family plans cover up to 5 members
Best fit	People who want an established US-focused service with family add-ons and a long operating history.	Users who want broad automated coverage, family plans, and multiple email/address/phone variations handled in one account.
Watch out	The current pricing page confirmed plan categories and features, but exact prices should be checked at checkout before buying.	Current prices and plan names can change, so users should check the live pricing page before buying.

Prices, coverage lists, and plan names can change. The table is a buying checklist, not a promise that a service will remove every listing.

DeleteMe

Starting price: Check current pricing
Coverage: Major data brokers; coverage varies by plan
Monitoring: Automated listing removal, dashboard status, and privacy reports
Family support: Singles, couples, and family plans listed

Best for: People who want an established US-focused service with family add-ons and a long operating history.

Watch out: The current pricing page confirmed plan categories and features, but exact prices should be checked at checkout before buying.

Last verified: 2026-05-23. Official pricing page lists singles, couples, and family options with automated removals, dashboard status, support, and breach-alert add-ons; checkout should be checked for the current price.

Source: https://databrokers.deleteme.com/pricing

Incogni

Starting price: From $15.98/month or $95.88/year for Standard
Coverage: 420+ data broker sites, with Unlimited extending to 3,000+ other websites
Monitoring: Re-removes data if it comes back
Family support: Family plans cover up to 5 members

Best for: Users who want broad automated coverage, family plans, and multiple email/address/phone variations handled in one account.

Watch out: Current prices and plan names can change, so users should check the live pricing page before buying.

Last verified: 2026-05-23. Official pricing page lists Standard annual billing at $95.88, Standard monthly at $15.98, automated removals from 420+ broker sites, and family coverage up to 5 members.

Source: https://incogni.com/pricing

Who should choose DeleteMe

People who want an established US-focused service with family add-ons and a long operating history.

Before choosing it, compare the current broker coverage list against your own search results. If your main listings are on a few manual opt-out sites, a subscription may be more convenience than necessity.

Who should choose Incogni

Users who want broad automated coverage, family plans, and multiple email/address/phone variations handled in one account.

Before choosing it, check how the plan handles monitoring, proof of removal, family members, and sites that require a direct user verification step.

Manual opt-out tradeoff

Manual removal costs time instead of a subscription. It works best when you can identify a small set of high-priority broker profiles, save the profile URLs, complete email verification, and re-check the same sites later.

Privacy risk reminder

Do not submit extra identity documents, phone numbers, or sensitive details unless the official form clearly requires them. Keep confirmation emails, avoid third-party copycat opt-out forms, and remember that deleted listings can reappear.

Before you subscribe

Check whether your highest-priority broker sites are covered.
Confirm renewal price, cancellation terms, and family-member limits.
Keep a manual checklist for sites that are not covered or that require special verification.
Do not expect permanent deletion. Broker records can reappear after data refreshes.

FAQ

Is DeleteMe or Incogni better for everyone?

No single data removal service is best for every household. The better fit depends on broker coverage, budget, family-member limits, reporting needs, and whether you are comfortable doing some manual opt-outs yourself.

Should I still do manual opt-outs if I pay for DeleteMe or Incogni?

Yes, keep a manual checklist for high-priority listings, sites outside the service coverage list, and brokers that require special verification. Paid services can reduce work, but they do not remove every record from every website.

How should I compare DeleteMe and Incogni prices?

Compare the current annual cost, renewal terms, cancellation policy, number of covered people, and whether the listed broker coverage matches where your information appears. Prices and plan names can change, so verify on the provider site before buying.